Viral Marketing for Public Companies

Traditional Investor Relations is fundamental to corporate messaging and developing a broader awareness amongst the investment community. However, for companies that have not gone public through traditional means, or for companies that are by definition "penny-stocks", traditional Investor Relations might not be sufficient to jump-start your corporate awareness initiatives:

* Lack of liquidity and/or higher levels of volatility which result from illiquid markets increase the risk, and hence deter investors, analysts and institutions from considering your company for investment purposes; and

* Broker dealer firms are slow to support illiquid issues and are regulated against soliciting "penny-stocks"

So your available means to creating a market and growing your shareholder base are often limited. Viral marketing efforts including phone support, emails, newsletters and web-site commentary are effective ways to address these challenges.

Navigate the Mine-Field

As a viral marketing services provider, we are advocates of viral programs. However, we are also quick to acknowledge that there a large number of "stock promoters" out there which are questionable at best, both in terms of their ability to add-value and in terms of their methods of marketing stocks.

Our value-add is in our relationships to credible Wall Street service providers and investors and in our approach. In addition to developing strategies that fit your objectives and budget, we can help you navigate the mine-field and protect against decisions that undermine shareholder equity.